This post is the first in a series of posts designed to help service business owners start the process of using  Inbound Marketing to find customers and grow profits. 
 
There are a few definitions of Inbound Marketing but my definition is simple,  Inbound Marketing means 'helping customers solve a problem' on the media where they are [...]

Great tips from MarketingSherpa.com

Noah Elkin, senior analyst at eMarketer, New York, recently reveal a list of trends that reveal how your customers are using their mobile phones. After reading this list, you will know how and what you need to do to lverage mobile marketing in your business.
Your customers are buying smart phones and consuming and creating information [...]

 
Over the last few posts it has become obvious that customers are using mobile phones for a variety of reasons and one of the biggest is social networking. 
When you look at the various social networks almost all of them require a smart mobile phone. If you check in on Foursquare.com, Gowalla.com, Where, Facebook Places or [...]

I know, bold statement but the facts are the facts. Here are some reasons why from an Adage
Mobile is now even bigger than desktop use, and data/video usage exceeds voice calls.

80% of the U.S. population will have a mobile phone by 2010.

35% of American adults are using their mobile devices for wireless Internet access.
The average [...]

Viking Range Corp manufactures high end stoves and other appliances and has a cooking school.
The school has 16 locations around the US. Recently Viking used text messaging to boost school attendance. The school sent out an email to it's existing customer database with an offer to signup using a web based custom widget.
Then Viking asked [...]